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| ## page was renamed from EconomicsTerms BRIC:: Brazil, Russia, India, China, and optionally South Africa (BRICS), or Indonesia (BRIICS) cost of acquisition (CAC):: Cost of acquiring a customer, inclusive of advertising, etc. GAFA:: Google, Apple, Facebook, and Amazon. Large, public tech companies. |
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| lifetime value (LTV):: Net profit a customer will yield over the lifetime of the relationship with the customer NATU:: Netlfix, AirBnb, Tesla, Uber. Large tech companies posed to replace GAFA. |
- BRIC
- Brazil, Russia, India, China, and optionally South Africa (BRICS), or Indonesia (BRIICS)
- cost of acquisition (CAC)
- Cost of acquiring a customer, inclusive of advertising, etc.
- GAFA
- Google, Apple, Facebook, and Amazon. Large, public tech companies.
- keystone markup
- Pricing an item sold in retail for double its cost of manufacture. E.g. pricing a cell phone that costs $200 to make at $400.
- lifetime value (LTV)
- Net profit a customer will yield over the lifetime of the relationship with the customer
- NATU
Netlfix, AirBnb, Tesla, Uber. Large tech companies posed to replace GAFA.
